In 2015 we were excited to introduce two new titles both encourage and reward contribution to the world of sake . The Young Sake Ambassador and the Sake Ambassador are the first titles awarded by the
Sake Sommelier Association (in collaboration with the Japan Jizake Cooperative, one of Japan’s most influential sake organisations).
YOUNG SAKE AMBASSADOR
(An annual distinction)
The aim of this award is to bring a fresh mind-set into the sake industry worldwide. The selected Young Sake Ambassador of the Year will be expected to spend a year contributing to the promotion of sake worldwide. The SSA will provide knowledge, support, and advice but it’s up to the chosen ambassador to make things happen!
How to enter:
This is a great opportunity for people interested in sake but little pre-existing knowledge of the beverage, or with no prior experience promoting it. Do you work in the wine and spirits industry and want to broaden your horizons? Are you a Japanese culture enthusiast searching for a specific field to become an expert in? Or do you simply love sake?
Application is open to anyone aged between 18 and 30 without prior education in sake. However, applicants must be based in London or are able to self-finance their travel to London to attend events and courses organised by the SSA.
The awardee of the Young Sake Ambassador of the Year will be immersed in sake culture through SSA’s popular Introductory Sake Professional and Certified Sake Sommelier courses. Together worth over £500 the total cost will be covered by the Japan Jizake Cooperative.
The Young Sake Ambassador of the Year will be asked to speak about plans for the coming year and will be required to give a presentation of their accomplishments at the following year’s award ceremony.
(A biannual distinction)
Soon to become one of the most sought after titles in the sake world! Every two years one individual will be honoured for their outstanding dedication to the world of sake. You will have been doing your bit for sake diplomacy, contributing to the understanding and appreciation of sake throughout your country. We will take great pride in bestowing you with the title of Sake Ambassador!
Young Sake Ambassador 2016
Sake Ambassador 2015・2016
Sake is steadily becoming the trendy choice of beverage around the world. As the 2020 Tokyo Olympics draws near, Japanese culture is expected to gain an even wider audience around the world. In response to this global trend, and with the success of the Sake Sommelier of the Year, SAKE SOMMELIER ASSOCIATION has partnered with JAPAN JIZAKE COOPERATIVE (one of the most dynamic and innovative sake associations in Japan) to establish two new sake titles.
The Japan Jizake Cooperative was established in 1975 by a group of sake breweries across Japan under the authorisation of the Minister of Finance to create a business model for promoting locally sourced Sake. The word Jizake, which translated literally means “Sake of a land,” was coined by the cooperative. It has been defined as sake made with locally sourced quality ingredients, loved by the people of that region; colloquially “The local brew”. The Cooperative continues to contribute to the promotion of Jizake in Japan and abroad.
The Sake Sommelier Association (SSA) is an independent organisation formed to develop the understanding and appreciation of Japanese sake through education. Founded in 2006 and based in London, it’s the first organisation in the United Kingdom to offer sake education outside of Japan, and provides Sake Sommelier certification all over the world. The association offers sake courses for professionals in the drinks industry, as well as for those who are just interested in learning more about Japanese sake.
The event will be held at the prestigious Millennium Hotel. This stylish hotel is located in Knightsbridge, one of London’s most exclusive and fashionable districts.